The OODA Loop- The Decision Making Process Every Entrepreneur Needs

The OODA Loop- The Decision Making Process Every Entrepreneur Needs

How do you know someone is a pilot? …they’ll tell you. (insert laughter here) 😀 As I mentioned in my intro, aviation is a passion of mine. I’ve been a pilot for 24 years and have learned many lessons about life, myself and business through flying. One of these...
It’s Time to Let Go of Your “Christmas Trees”

It’s Time to Let Go of Your “Christmas Trees”

I wanted to share a conversation I recently had with myself… I am watching the NFL wild card weekend under the relaxing glow of the lights from my Christmas tree. I suddenly realize it’s Sunday, January 15th and immediately start a self-interrogation that goes...
How to Craft a Story for the Future in the Mind of a Potential Buyer

How to Craft a Story for the Future in the Mind of a Potential Buyer

Paint a Picture One of the most strategic ways you can add value and decrease the perception of risk in the mind of a buyer is to craft a story for the future. When you can paint a picture about how this asset (your company) can produce a predictable recurring profit...
What CEOs can Learn from NBA Player Ben Simmons

What CEOs can Learn from NBA Player Ben Simmons

At align5, we are apt to use a lot of sports analogies when describing different business scenarios, and for good reason.  Sports are akin to our organizations in that to win, you need the right players in the right spots executing the right strategy.  And since we’re...