For those of you who might be unfamiliar with me, I do M&A for a living—Mergers and Acquisitions.

I take private companies, help them get ready for their exit, take them to market, all the way through exit, and there’s even a lot of work involved post transaction.

So, because I do that for a living, because it’s a topic that’s not talked about enough, and because there’s a lot of gray area around M&A, I get tons of questions all the time.

And one of the questions I get most often, maybe top 2-3 questions overall is:

What’s my company worth?

As you can imagine, it’s pretty difficult to give an answer to this question without a useful mental framework for how to think through this on your own.

So, to put it in perspective for those of you who might be asking yourself this question, I filmed a short video to lay out how I recommend you think about valuing your company

Click Here to Watch John’s Video – What is My Company Worth?

So if you take one idea from this message—and I talk about this a lot—let it be this:

The beginner’s mindset is key.

If you assume what your business is worth, or if you get attached to a particular outcome,

you will almost always be off base.

So keep it simple.

One buyer.

One point in time.

That’s all it takes.

I hope this helps.


Founder of the align5 Companies,  CEO of Scaling Up Coaches, and Serial Entrepreneur

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